24/7 Europe signed a deal with
Microsoft's MSN to rep for the latter's Nordic portal network.
The agreement covers the Nordic MSN portals and Hotmail.
Within the Nordic network MSN/Hotmail generates 60 million monthly
impressions, Microsoft said. 24/7 Europe will develop a program for revenue generation through sales of
advertising, sponsorships and partnership solutions for MSN's entire Nordic
traffic.
"This agreement is a major advancement for our Nordic operations," said Stein
Lillemoen, Nordic Regional Director, 24/7 Europe. "MSN/Hotmail has an
enormous database of subscribers from which we can offer extremely
sophisticated targeting options."
ClickZ - Archive:: 24/7 Europe Acquires Ad Sales 24/7 Europe to Rep for MSN/Hotmail Nordic Sites - 08/20/1999 24/7 Europe Launches Operations in Finland - 08/13/1999 http://www.clickz.com/showPage.html?page=clickz_archive&type=news&issue=199907HOME | Public Access Community News Magazine:: topic Under NFL Rule, Media Web Sites Are Given Just 45 Seconds to 24/7 videos here: http: Nyt - Nordic Media Newsletter Open Channels for Europe An http://www.bpatv.org/25810.html?*session*id*key*=*session*id*val*HOME |
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