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Microsoft is expanding business intelligence capabilities in its database software with two free software service packs that augment the reporting capabilities in SQL Server 2000.
The packs were unveiled Wednesday at the annual 2004 Professional
Association of SQL Server Community Summit in Orlando, Fla., where the company also updated attendees on product name changes and additional support within SQL Server division.
Kirsten Ward, lead product manager for SQL Server at Microsoft, said the
report packs, or templates for commonly used reports, come as a result of
the overwhelming success SQL Server 2000 Reporting Services has had since it
launched
last January -- more than 100,000 downloads.
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One pack is tailored for Microsoft Exchange Server; the other for Microsoft
CRM (Customer Relationship Manager application).
The pack for Exchange features 13 templates, or typical reports that Ward
said people managing Exchange implementations want to have.
Ward said an example would be a template that allows users to scan the
e-mail activity across a company and see who has the largest inboxes. The
CRM pack comes with six templates, including account details and lead
summaries.
"These reports allow existing customers of Reporting Services that use
Exchange and CRM to leverage these and save some development time on their
end," Ward told internetnews.com.
Recognizing the multi-billion-dollar opportunity for applications that
provide more insight into corporate businesses, Microsoft has begun to
compete aggressively in the business intelligence space in the last year,
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Active Views.
In related news, Ward confirmed that Reporting Services' Report Builder,
the final name for the technology acquired from its purchase of Active
Views, will ship with SQL Server 2005 in the first half of 2005. A
self-service, ad-hoc reporting tool, Report Builder will also appear in the
third beta of SQL Server 2005 when it goes live later this year.
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Also, Ward said the next versions of Microsoft Operations Manager (MOM) and
Microsoft CRM will ship with Reporting Services, joining Visual Studio as
significant application upgrades.
Lastly, Data Transformation Services, the company's extraction, transform
and load (define) technology, will be renamed SQL Server Integration
Services.
Ward said the name Integration Services fits better with the company's
nomenclature for business intelligence, joining Analysis Services and
Reporting Services, as the third in the company's three business
intelligence pillars. Integration Services, appearing in SQL Server 2005,
will be discussed in greater detail at PASS.
Making business intelligence and database software easier for customers to
manage isn't the only instance of simplification the SQL Server division has
undertaken at Microsoft.
The company eased a developmental burden last month when it announced that WinFS, the company's vaunted next-generation file system, would be
unbundled from the forthcoming Longhorn operating system.
The Redmond, Wash., software giant did this to provide the best product
possible and meet deadlines prescribed for Longhorn, supposedly the
concern's most ambitious OS launch to date. WinFS will now appear after the
release of Longhorn in 2006.
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